Test the real journeys
Check navigation, forms, error states and contact links on phones and desktops. A button that looks finished is not the same as a lead that reaches the right person.
Check content and discoverability
Review page titles, headings, links, image descriptions and canonical URLs. When replacing an existing site, map changed URLs and confirm redirects.
Prepare for ownership
Agree who owns the domain, hosting, content and connected services. Document how the site is updated and who can help when something stops working.
Measure after launch
Review actual enquiries and available search performance. Use this information to prioritise improvements rather than treating launch day as the end of the project.